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Quilters Candy

My Priorities - Shifted
Podcast
/
March 10, 2023

My Priorities – Shifted

This week, we talk about measuring success and how we will know when we are successful. I share a story that has created a pivotal moment in my career. This experience has caused me to shift my priorities and will change my focus and how I plan to present and interact with my audience going forward. I feel that what I am learning on my journey can help you too, as a business owner, to feel fulfilled and find joy in your business endeavors. After all, we are all on this journey of creating a successful business, together! 

My Priorities - Shifted

In past episodes, such as episode 7 and 72, we have talked about what success is. On this episode, we delve further into this topic as I have grown on my business journey and have shifted my priorities. Tune in and hear why and how what I have learned may help you on your journey as well. 

In this episode, My Priorities - SHifted, I share:

  • I have been working hard and giving so much to my business, but wondering what I am actually getting out of my business? Lately, I suppose I have been feeling a little burnt out. I have mentioned before some of my feelings about meeting financial goals and then feeling like… this is it? Now what? WELL a few week ago, I attended a live event and had an experience that has become a pivotal moment in my career. 
  • I will share what I learned from Jenna Kutcher. Listen as I share some of her story and how as I business owner, I could relate so well and why it impacted me so much.
  • Some of the questions Jenna asked and I discuss in this episode are: What is your measure of success? How will you know when you are successful?
  • Here are a couple of reasons I share this catalyst, this ahha moment, that has caused me to shift my priorities:
  1. We are on this journey together. Through this podcast and what I do, you are seeing behind the scenes of growing a business. You can see how easy it is to get side tracked. We are growing and learning together and as we do our priorities shift and change. 
  2. What does success look like for you? In your business? What are you hoping to accomplish with your business? How are you wanting to improve someones life? That right there is what is going to motivate you and push things forward. You will have that fire under you and it will make all the difference. Work is enjoyable when you can see how you are helping someone. When money becomes you objective and only objective, things go south. Your work becomes not as fulfilling as you had hoped. 

My takeaways

I find great joy when I see that I am empowering others to be successful and that what I am doing is making an impact on others lives. This is where I feel fulfilled, not when I am focused on the dollar amount I am bringing in. My priorities have shifted and if what I speak about today also resonates with you, stick around and we can journey through and celebrate our business successes together! 

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PAST EPISODES OF CRAFT TO CAREER
 
Check out these past episodes:

 

  • Being a Skillshare Teacher and Artist
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Transcriptions

0:00
welcome to the craft to Career podcast
0:03
with Elizabeth Chappell or every week we
0:06
dive into how you can turn your craft
0:08
into a successful career get ready to
0:10
have the career you’ve always dreamed of
0:16
welcome to episode 99 of the crafter
0:20
career podcast and I say 99 with
0:23
excitement because I cannot believe next
0:26
week is the 100th episode of the podcast
0:29
I don’t know in my mind that feels like
0:31
a really big hurdle and I’m very excited
0:33
about it and I have some exciting things
0:36
I will be announcing next week to
0:39
celebrate the 100th episode
0:42
so stay tuned come and join me next week
0:45
for sure for the 100th episode of The
0:47
Craft a career podcast
0:49
this week it is me I’m sharing something
0:54
this will be
0:56
it’s something that I just kind of
0:57
wanted to share with you that’s come up
0:59
recently uh
1:02
but before I dive in I wanted to just be
1:05
a friendly reminder to you
1:08
I know sometimes we think I will do this
1:10
thing I’ll do it I’ll do it I’ll do it
1:12
but we don’t we put it off and we put it
1:13
off so if you have not left a review for
1:16
the podcast and if you think oh yeah
1:18
yeah I’ll do that pause and go do it
1:21
right now because that means so much to
1:24
me and the podcast I appreciate every
1:27
single one of you who has left a review
1:29
already it really means so much it helps
1:33
me to bring great guests onto the show
1:36
it helps the podcast to live on it helps
1:40
other people to find the podcast so if
1:42
you have been meaning to go and leave a
1:44
review for The Crafty career podcast
1:46
just pause real quick go do it right now
1:49
and I will be waiting right here when
1:51
you get back
1:53
all right thank you for leaving that
1:54
review and now I’m going to jump into
1:57
just I mean this will be kind of
1:59
probably a more brief episode but
2:02
something that I did want to share
2:03
because it’s been very
2:05
um eye-opening for me
2:08
so back I think it’s episode 72
2:11
I talked about what is success to you
2:14
and I talk a bit about what it is you
2:17
know how we can evaluate and what that
2:18
looks like and when my husband was on
2:21
one of the very first episodes we were
2:23
talking about this very thing as well
2:25
and
2:27
all this time you know
2:30
I’ve been moving forward with my
2:32
business I’ve been having growth I
2:35
shared recently on Instagram like how
2:37
much I earned in I think 2020 and 2021
2:41
and the difference in my revenue and
2:43
profit and you know they grew a ton and
2:46
I asked who wants to see what I earned
2:48
in 2022 and people yeah I do and I found
2:54
myself
2:55
and even just on the podcast I’m gonna
2:57
get to the million dollar Mark and
3:01
recently just this last couple of weeks
3:05
months I’ve been saying you know
3:08
what I’m working so hard I’m giving
3:10
everything to this business I I’m
3:12
passionate about it I love it but what
3:15
is it giving back to me and feeling
3:17
burnt out a little bit
3:20
and not in a way that like I’m
3:22
complaining about my job but realizing
3:24
well I didn’t realize there was a
3:27
catalyst that helped me realize
3:29
why and if you’ve listened to some of my
3:32
past episodes you’ve heard me talk about
3:34
and I felt weird bringing it up I’ll
3:37
share it again and understand that it’s
3:39
like huh but I’m sharing it because I
3:42
feel like I had this ah moment that’s
3:44
really helped me understand so the thing
3:46
that I’m talking about
3:48
in the past I’ve mentioned
3:50
how what’s the word anti-climatic it is
3:55
when you get to these financial goals
3:58
you’ll be like man when I get to this
4:01
that’s success and then you get there
4:04
and it’s like huh
4:06
that’s it
4:08
okay well what’s next and then you know
4:10
it’s it’s really the thing that will
4:13
It’s never enough you always feel like
4:15
oh now if I get to that if I get to that
4:18
so okay so there’s that and I get it if
4:21
you are like you’ve made these financial
4:23
goals and you haven’t reached it you’d
4:25
be like oh my gosh that sounds so tone
4:27
deaf like you cannot be serious it
4:30
doesn’t matter what the financial goal
4:31
is so I’m not saying it could be a
4:32
dollar it could be whatever
4:35
my point is and I’ll share with you
4:38
first a story of how I had this aha
4:41
moment
4:42
and I’m just so grateful it was so
4:44
eye-opening for me
4:46
and really helped me reshift my
4:48
priorities and I have a feeling this is
4:51
going to be something I’m going to have
4:52
to do over and over again and just rain
4:55
it in
4:57
but this last weekend or two weekends
4:59
ago
5:01
I was joining an online event that Amy
5:04
Porterfield had she just released her
5:07
new book it’s a bestseller she did a
5:09
phenomenal job marketing that thing I
5:11
will say I kind of followed a long one
5:14
because I love Amy I’ve taken her course
5:17
um but two I want to see how she
5:18
marketed this book and like learn from
5:21
her how she’s marketing it blew me away
5:24
I I cannot begin to touch what she did
5:27
marketing wise but anyhow so I came to
5:31
this live event that she had and she
5:33
invited Jenna Kutcher and Jasmine star
5:35
to come and speak and honestly I signed
5:38
up and I was like I’m just gonna pop on
5:39
just to see how it functions
5:42
it was so good that I stayed on the
5:45
entire Saturday like driving my son
5:48
downtown Houston to basketball games I
5:51
was like hey sorry we’re not going to
5:52
listen to music we’re going to be
5:53
listening to this
5:55
um thing about business and we actually
5:58
had a really good time listening to it
5:59
together and there were prizes for
6:02
interacting so he’s holding my phone I’m
6:04
like oh this is the answer type that
6:05
into the response and we’re laughing and
6:07
just it was it was a fun bonding moment
6:10
but also on that ride downtown
6:12
Jenna Kutcher came on and started
6:14
speaking about her business when she
6:16
started and she was a photographer at
6:19
first a wedding photographer and she
6:20
earned like 50 000 a year and then she
6:23
met this big milestone she got to this
6:26
big Financial Milestone and I was like I
6:29
know it’s when she got to the million
6:30
dollar Mark she was like it’s when I hit
6:32
six figures and in my mind I was like oh
6:35
oh well I’ve gotten to that point wow
6:38
okay this is relatable like all of a
6:40
sudden I feel like that’s
6:42
attainable and relatable you know and so
6:45
that was an interesting thing for me to
6:46
be like wait why do I feel like that’s
6:49
She’s so different you know and so
6:52
far off from where I am
6:55
so that was an interesting like whoa
6:56
Elizabeth but then she said she was in
7:00
the shower using her Herbal Essence
7:01
shampoo and she was like huh so this is
7:04
it this is what it feels like to be a
7:07
six figure earner I definitely thought
7:10
I’d have nicer shampoo like I just
7:12
thought this would be way more
7:14
fulfilling whatever
7:16
and she really evaluated she stepped
7:19
back and was like I don’t know if I want
7:20
to be doing this and so she got nervous
7:23
but she approached her husband and she
7:25
was like what do you think if I go back
7:27
to earning 50 000 a year
7:29
I’m kind of tired of this you know I
7:32
just I’m not that much happier but I’m
7:35
working so much harder and she said he
7:39
she was shocked that he was like yes
7:42
please I want my wife back and she was
7:46
like wow that was such an eye-opening
7:49
moment for her
7:51
and the interesting thing is the next
7:54
year she stopped hustling and stopped
7:58
grinding and trying to just like run a
8:00
million miles an hour she scaled back
8:03
and she leaned into what she loved and
8:06
was passionate about so worked less but
8:07
worked with her heart
8:09
and the interesting thing is that next
8:11
year she got to the million dollar Mark
8:14
not wanting to not trying to actually
8:16
being okay with 50 000 a year
8:19
so again I have to be very careful when
8:21
I think of this to not be like the
8:23
secret intention of oh but but then I
8:26
really should get to that you know
8:28
my when I was listening to this we’re in
8:30
the car and I’m bawling like tears are
8:33
running down my face and my son was like
8:35
are you almost there I’m like oh yes yes
8:37
swiping the tears away
8:38
uh and it just hit me because
8:42
I just could relate I mean honestly a
8:45
couple weeks ago a week ago my husband
8:47
came in and I was chatting about work
8:49
and he was like What if because I’ve
8:50
said this myself he’s like what if you
8:52
just designed Fabric and quilt patterns
8:54
and that’s it
8:55
you just you know simplify
8:58
and so I realized for so many reasons
9:03
that I had been putting my metric of
9:07
success into the dollar value I am going
9:10
to get to the million dollar Mark I’m
9:11
gonna do this first of all it’s very
9:14
unfulfilling because it’s a it’s a
9:18
measuring stick that never
9:20
you never reach as soon as you get to
9:23
that whatever your dollar amount is
9:26
you just move that stick up again and
9:28
and it just feels not rewarding and I
9:31
don’t know why that is but it’s it’s a
9:34
very shallow metric it just is not
9:36
fulfilling
9:38
so
9:39
Jenna Kutcher was like so what is your
9:42
measure of success how will you know if
9:44
you’re successful and I was like huh I’m
9:46
just thinking in my mind I was like I
9:48
guess if my students get to the six
9:51
figure Mark and then I see people’s
9:53
responses like when I’m laughing when
9:56
I’m out in the sun when I am connected
9:58
with my family I was like oh geez
10:00
Elizabeth okay let’s try this again and
10:02
I said when I’m laughing no that was my
10:04
response I was like you know what when
10:05
I’m laughing because I had realized it
10:08
had been a while since I just had a
10:10
really good deep gut laugh you know like
10:14
just relaxed and laughing
10:17
and I was craving that just craving that
10:19
relaxation of just being present in life
10:22
and being out in nature and just you
10:25
know taking a minute to feel the breeze
10:27
feel the Sun and just be present not
10:30
think about anything else
10:33
and I was like okay well that that would
10:35
be success for me but then really just
10:36
stepping back and evaluating like why am
10:39
I doing what I’m doing
10:41
what really brings success and so my
10:46
shift and my priorities is a big one yes
10:49
I want to be financially sound I’d like
10:52
to be successful financially like be
10:54
able to pay the bills uh all of that
10:58
you’re not a successful business if
11:00
you’re in the red you know and I
11:02
actually really love the fact that I
11:04
have a team that I’m hiring people that
11:06
I’m providing an income for other people
11:08
that’s very rewarding for me My ultimate
11:12
goal though the thing that drives me
11:15
like I know I’ll be successful when
11:18
my students have success now see this
11:21
gets tricky because what does that mean
11:24
does that mean all of a sudden I’m
11:25
putting this measurement on them once
11:27
you reach this amount you’ll be
11:29
successful because that’s the very thing
11:31
I’m trying to like not focus so much on
11:34
right
11:34
so I’ve really been chatting with my
11:36
team and thinking and what does that
11:39
look like and so I’m evaluating and I’m
11:42
really excited we have an alumni retreat
11:46
this September and I hope to do it every
11:49
year and I’m trying to figure out how to
11:51
help my students make some goals of when
11:55
this happens I will feel successful
11:59
and then we are going to every year at
12:01
The Retreat celebrate the people who
12:04
have reached their goals and also I
12:07
don’t want to shy away from the fact
12:08
that it’s okay to have financial success
12:11
so I don’t know what that’s going to
12:12
look like with celebration but I do
12:14
think there are Milestones that I want
12:16
to celebrate with my students and with
12:18
my alumni and celebrate together that
12:22
don’t let it be so solitary and let us
12:24
see what is possible oh my goodness we
12:27
really can be doing x y z look at
12:31
so-and-so over here has done it and to
12:33
celebrate together
12:35
and instead of me going on Instagram and
12:37
saying look how much I earned here’s my
12:39
profit here’s my Revenue
12:41
it just I want to be pointing out my
12:44
students successes my joy will come from
12:47
seeing that I’m making an impact for
12:50
other people empowering other people to
12:53
know that they can be successful like
12:56
the the sense of accomplishment the
12:59
Courage the confidence that comes I just
13:03
you can’t get it in another way there’s
13:06
no shortcut for the kind of things that
13:10
happen to you personally when you
13:12
experience success from your own labor
13:16
you know from going through the muck
13:18
from going through
13:20
trying it and feeling like gosh that did
13:22
not work let me try this and pivot and
13:24
oh that worked my gosh this is amazing
13:27
people are liking what I’m doing this is
13:29
sticking it’s just such a rewarding
13:32
feeling and in any way that I can be a
13:35
part of facilitating that especially I
13:38
feel such passion about helping in this
13:41
particular community of creatives where
13:44
it generally feels like we can’t charge
13:46
this is something that usually people do
13:48
for a minimum
13:49
you know if we charge it all it should
13:51
be very little
13:53
um
13:54
not taking ourselves seriously not
13:56
expecting to have success not knowing
13:59
what’s available to us allowing that to
14:01
like be for the big companies
14:04
no I really feel so strongly about that
14:08
and I really want to empower and teach
14:11
people how to find that success for
14:13
themselves
14:15
so that’s been such a an aha eye-opening
14:18
moment for me and like I said
14:21
it will be a constant reevaluation
14:23
moving forward because
14:25
there are the metrics that I’ll be
14:27
keeping track of I mean yes I’ll be
14:29
looking at like how many people are
14:30
signing up for this but I have to bring
14:32
it back to because the more people that
14:34
are signing up for this
14:36
the more people will be learning how to
14:38
grow their business instead of oh that
14:41
means I’ll be earning x amount
14:44
um
14:44
and so the reason I share this yes for a
14:47
couple things one
14:49
you’re here on this journey with me I
14:52
think that’s one of the cool things
14:53
about having a podcast and being along
14:57
the journey with someone is seeing
15:00
behind the scenes how they grow their
15:02
business you know from the get-go and so
15:05
I’ve gone back a few times and shared
15:07
what things have looked like along the
15:09
way but here you are right with me in
15:12
this journey as I’m having this moment
15:14
of realization of things I’ve talked
15:18
about in the past you know episode 72
15:19
and with my husband what is success but
15:22
how easy it is to get sidetracked to
15:26
lose track of what we’re doing and why
15:28
we’re doing it and so for you as a
15:31
listener one two
15:32
to get that behind the scenes look of
15:34
you know this journey but then what does
15:37
this look like for you in your business
15:40
what are you hoping to accomplish with
15:43
your business
15:45
how are you wanting to improve
15:47
somebody’s life how do you want to make
15:49
things better for someone
15:51
because that is what’s really going to
15:54
motivate you and push you forward when
15:56
things aren’t going well if you launch
15:58
something and it’s not doing as well as
16:01
you’d liked it’s very easy to to to give
16:05
up and throw on the towel but when you
16:08
have the mindset of no no I know that
16:10
I’m here because I want to make a
16:12
difference in someone’s life I’m
16:14
offering whatever it might be and I know
16:17
that this will benefit people then you
16:20
have that fire under you to really move
16:22
forward and to not give up and to like
16:25
how can I share this differently so that
16:26
they get it
16:28
and that’s going to make a difference
16:30
both in your marketing your messaging
16:33
and in your joy
16:35
you will be able to step back and
16:37
whenever an opportunity comes or you
16:39
have an idea you can look at it in the
16:41
lens of is this going to help me
16:43
accomplish what I’m here to do
16:46
let’s just say for you know I’ll use
16:48
mine as an example is this going to help
16:51
my students have success
16:54
and if it is how can I make it so it
16:57
will have the most and if an opportunity
16:59
comes put it in that lens is this going
17:02
to help my students have success it’s so
17:04
easy it’s so easy then to say yes or no
17:06
and then it’s so easy to know what
17:08
should I share what should I be posting
17:11
on Instagram what should I be sharing in
17:12
my newsletters my students I want to be
17:15
sharing about my students and their
17:17
success and it’s just so fun it’s like
17:20
really fun because now if I get an email
17:23
or someone sends me hey I want to share
17:25
this it’s really exciting it happened
17:26
I’m like yes I am so excited for you can
17:30
I share this I want to celebrate you I
17:33
want everyone to be able to know what is
17:36
possible
17:37
and it just it changes everything it all
17:40
of a sudden work becomes enjoyable again
17:43
and not that it wasn’t you know but when
17:46
you lose sight when money becomes your
17:49
objective
17:50
things go south real fast you know
17:54
and I look at the people who I love as
17:57
you can tell Amy Porterfield and Jenna
17:59
Kutcher are high on the list I
18:01
especially admire how Jenna Kutcher is
18:03
just Unapologetic about
18:05
I my goal is to work Less in life you
18:09
know and she talked about and I I
18:11
believe our time is so precious we don’t
18:14
know how much time we have here in this
18:17
life but it’s it’s the one commodity
18:20
that we share equally among everyone
18:22
there’s no wealthy or poor when it comes
18:25
to time we all have the same amount the
18:29
only difference is how we use that time
18:31
and do I want to spend my time you know
18:34
how do I want to spend my time do I want
18:37
it to be laughing with my family I yes I
18:41
want it to be in my business but not all
18:43
of it I want to make a big impact in
18:46
people’s lives yes but I also want to be
18:51
a loving wife be a fun mom
18:54
have dinner with my family and go
18:57
outside and just enjoy you know
19:01
and so that’s why I really want to be
19:03
very conscientious about who my mentors
19:06
are
19:07
you know I’ve talked about that too who
19:09
you surround yourself with matters that
19:11
was just a few episodes ago
19:13
and it’s so true the influences that
19:17
I’ve had to unsubscribe to a few
19:19
podcasts because it was driving me down
19:22
a different path to just money and
19:25
success and what can I do to have more
19:27
and more and more that was making me
19:29
very unhappy and I feel fairly confident
19:33
that anyone who’s focusing on the money
19:35
is not going to
19:38
be as fulfilled that there just comes a
19:41
lot more purpose and joy and that that’s
19:45
why I’m here and if that’s why you’re
19:48
here you’re in the right place my goal
19:50
is to help you tap into that remind you
19:54
of that and to to do that and be that
19:57
myself
19:58
so if that is who you are if you
20:01
resonate with this or if you want to if
20:04
you aren’t there yet but you want to
20:06
then stick around you know I I am here
20:10
to help us remember our joy our passion
20:13
to put things in perspective yes we’re
20:16
here to have a business and have success
20:17
that’s what a business is right it’s to
20:19
earn money pay the bills but it is not
20:22
who we are it’s not our identity it’s
20:25
not our reason to live
20:27
it’s to help us live it’s to help enrich
20:30
our lives
20:31
so that is my takeaway my priorities
20:35
shifted I just this aha moment and like
20:39
I said I’m sure it’ll happen again and
20:41
again
20:42
um but I’m here to share with you my
20:44
journey and this was a really big
20:47
pivotal moment in my career where I
20:50
really shifted some things moving
20:52
forward and my focus and
20:55
how I’m going to present things and how
20:57
I’m going to interact with my my
20:59
audience
21:00
so there we are thank you for for being
21:03
here for being a part of this community
21:06
and next week I will be back with a new
21:09
guest Krista Watson of Krista quilts I’m
21:13
very excited to introduce you to her she
21:15
was so fun to chat with such a positive
21:19
and motivational person and a real
21:22
go-getter she’s been very successful but
21:24
also shares a big chunk of time where
21:27
she really struggled with her business
21:29
and I really appreciate her sharing that
21:31
as well but how she overcame that you
21:33
know years of time that was really
21:36
difficult and their entire family was
21:38
hinging on this business being
21:40
successful and then how they they
21:43
overcame that as a family as a husband
21:46
and wife couple that work together and
21:49
how she has had a lot of success and
21:51
hearing the different ways that she
21:53
brings in an income so yes I’m very
21:55
excited for you to meet Krista next week
21:57
if you don’t know her already so thank
22:00
you so much for being here on the
22:02
crafter career podcast again hopefully
22:05
you paused at the beginning of the
22:06
episode and left a review if not hop on
22:09
over and do that now and also remember
22:11
next week is the 100th episode of The
22:14
Craft a career podcast so come and
22:17
celebrate with me and I have some fun
22:18
announcements to share we’ll see you
22:21
right back here next Friday until then
22:23
have a great week
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Hi there, I’m

Hi there, I’m

elizabeth

I am a Minnesota born girl living in Texas with my husband and 3 kids. If I could tell my 13 year old self I was a quilter, I would have laughed in disbelief.  However, a few years ago I discovered how cool quilting really is!  I want to share how cool quilting is with others.  Join me in my online modern Quilters Candy Membership, or check out my quilt patterns.  I even offer a course once a year teaching you how to write and sell your own quilt patterns. I am excited to be quilty friends!

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Are you joining? QAL for #gardenharvestquilt is co Are you joining? QAL for #gardenharvestquilt is coming up, and these lovely versions are great inspiration! Click the link in my bio to join the quilt along that starts April 17th. ⁣
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