How to Get More People seeing Your Offer with Michelle Fernandez
Michelle Fernandez is a very talented marketing expert. She really knows her stuff! In this episode, How to get More People Seeing Your Offer with Michelle Fernandez, Michelle shares with us tips for business success with some marketing strategies sprinkled in as well! Her marketing agency is all about driving more traffic and demand for your offers and helping you to become more visible to the masses. She helps you amplify what you are already doing and help you snap out of that feast or famine mode. She talks about predictable growth and she can help you with a plan for leaping growth.
How to Get More People Seeing Your Offer
In this episode, Michelle shares:
- Who she is in the marketing world. She shares about her journey with her digital marketing agency as well what types of businesses and clients she works with.
- She shares how her clients generally find her. It is a healthy business practice to know where your clients are coming from.
- What does her hiring processes look like? What is she looking for in clients? She shares what she has learned over the years and three thing she looks for when considering taking on a new client.
- We talk about mindset and what signs are given when someone might not be ready for large growth and success. Michelle talks about fear and moving forward through fear. She talks about being open and coachable and about making decisions based on facts and not drama or emotions.
- How we react when something doesn’t go right. We discuss having the ability to not get discouraged, but to look for that part of the pie that is not quite right, fixing it and trying again. The importance of having the mindset to turn your failures into fuel. There is always going to be something to learn and to improve on.
- What types of services Michelle offers and what exactly she does for her clients. We talk about Ads, funnels and up-sales, marketing and goals as well as finding the gaps.
- We talk about the domino effect and what that is.
- It’s all about the niche and solving a problem. We talk about why this is all so important for success.
- She shares some of the things that she sees in business owners that could be positives signs that they will be successful.
- What happens if you have niched, but end up not happy with what you are doing? Michelle shares how she pivoted.
ADDITIONAL SHOW NOTES
Interested in learning more about Michelle and how she can help your business?
Find Michelle and send her a DM on Instagram @themichellefernandez
Find her on her website and listen to her podcast: The Traffic and Conversion Show
SUBSCRIBE TO THE PODCAST
Join me next week and EVERY week for new content helping you turn your craft into a career.
Subscribe to the Craft to Career Podcast below:
PAST EPISODES OF CRAFT TO CAREER
Check out these past episodes: