Using Past Experience in her Quilty Career

In this episode, Jennifer shares:

• How she started as a ballet dancer who opened a dance studio before she decided to take her sewing hobby and make it a career. She learned all she could about patterns, designs, programs while her kids were young with the goal in mind to start a career in the industry. She started slow and when her kids went to school full time, she was all in! 
• How she studied and read patterns nightly and how this helped her to become a great ghost writer and write her own patterns as well.
• Jennifer is very disciplined and focused… but she had to learn balance. How?
• Success is not a straight path. How she came to give herself grace after learning from making errors, falling down, making corrections, learning the industry, finding balance and pivoting and evolving.
• All about her niche in the quilty world! How sometimes it is scary to create a niche. Once you evaluate how your life experiences have helped you find your creative voice- you can decide and start the step-by-step growth. 
• Things happen that you won’t expect. You don’t know what is behind the door until you step through it. 
• Why are people so afraid to niche down? Hear Jennifer’s why and how you can avoid being afraid to niche down.
• Branding! What is the difference between a niche and a brand?
• Her path to becoming a fabric designer for Riley Blake. She shares what her recently released collections are.
• Sometimes our path of what we have envisioned does not evolve in the ways that we originally expect… and that can actually be a great thing!