How I Got Over 5,000 People to Sign Up for My Quilt Along
Lessons you can use to plan and host your own successful online event
Have you ever thought about hosting a quilt along or creative online event—but weren’t sure where to start, how to promote it, or whether anyone would actually sign up? In this episode of the Craft to Career podcast, I’m sharing how I had over 5,000 people join my most recent quilt along, and how you can apply the same strategies to grow your own business.
From inspiration to execution, I’m pulling back the curtain on what worked, what I’d do differently next time, and the behind-the-scenes pieces that most people never see. Whether you’re in the quilting industry or a creative entrepreneur in another niche, this episode is packed with takeaways.
🎯 In This Episode, You’ll Learn:
- What inspired me to host the quilt along—and why timing matters
The planning process and tools I used to keep everything organized
Key promotion strategies that helped it grow (without ads!)
Behind-the-scenes details most people don’t realize go into a successful event
Why doing less, but doing it really well, is better than doing it all
What I’ll absolutely repeat—and what I’ll change next time
📣 Ready to Host Your Own Quilt Along (or Event)?
Ready to plan your own quilt along or creative event? Here are a few tools and resources I personally use and recommend to make the process smoother:
📧 FloDesk — My Go-To Email Marketing Platform
Collect emails, send beautiful newsletters, and automate your launch with ease.✨ Use code QUILTERSCANDY to get 50% off your entire first year!
💌 Email Marketing Made Easy (Mini Course)
Learn how to:Collect email addresses
Grow your list
Send effective emails to your audience
Perfect if you’re just getting started with email marketing.
👉 Check out the course here
- 📅 Free Calendar Template on Canva
Use my plug-and-play Canva calendar template to plan out your quilt along or event.
Save time and stay organized with a layout that’s already done for you.
👉 Grab the free template here
If you’ve been thinking about hosting your own event or quilt along, this episode will give you the clarity and confidence to get started—and help you avoid some of the common mistakes along the way.
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